Best Shopify Apps to Boost Sales in 2024
There are 8,000+ apps in Shopify’s app store, many of which are designed to help you achieve the #1 goal of any Shopify merchant: boosting sales.
But with so many options to choose from, how can you be sure you’re selecting the right tools for the job?
To help you out, we dived into the depths of the app store to round up the 15 best Shopify apps to boost sales, segmented into three categories:
- Free apps
- Freemium apps
- Paid apps
Let’s get into it…
15 Best Shopify Apps To Boost Sales: Comparison Table
Pro tip: Looking for more app recommendations? Check out our roundup of the Best Shopify E-Commerce Apps and Best Shopify Apps For Clothing Stores.
| App | What Does It Do? | Price | App Store Rating |
| Shopify Email | Email marketing | Free | 4.5/5 |
| Shopify Search & Discovery | Site search and product recommendations | Free | 4.5/5 |
| Shopify Inbox | Live chat and chat automation | Free | 4.8/5 |
| EcomSend | E-commerce popups | Free | 5/5 |
| Shopify Bundles | Product bundling | Free | 3.9/5 |
| Instafeed | Shoppable image feeds | $0 – $19/month | 4.9/5 |
| Judge.me | Product reviews | $0 – $15/month | 5/5 |
| PageFly | Landing page builder | $0 – $99/month | 4.9/5 |
| UpPromote | Affiliate and referral marketing | $0 – $199.99/month | 4.9/5 |
| Bundler | Product bundling | $0 – $9.99/month | 4.9/5 |
| Flair | Product badges & promotions | $29 – $99/month | 4.9/5 |
| Rebuy | Personalized product recommendations | $99 – $749/month | 4.9/5 |
| Recharge | E-commerce subscriptions | $99 – $499/month | 4.5/5 |
| Simprosys Google Shopping Feed | Product feed submission | $4.99 – $17.99/month | 4.9/5 |
| Reconvert | Upselling and cross-selling | $4.99 – $14.99/month | 4.9/5 |
Free Apps
Want to add some social-proof? Check out our in-depth guide for adding social proof to your Shopify store.
Shopify Email
What Is It?
Shopify Email is Shopify’s in-house email marketing app, giving store owners simple tools to create attractive emails in minutes — perfect for building stronger relationships with your audience and promoting sales and product launches.
Key Features
- Save time and improve results with AI-generated subject lines and body copy, and AI-optimized send times.
- Get started fast using prebuilt templates for product recommendations, sales, restocks, holidays, events, and more.
- Create beautiful emails with no coding skills using Shopify’s simple drag-and-drop builder.
- Build a wide range of automated email campaigns, including abandoned cart, browse abandonment, welcome emails, upsells, and more.
- Track crucial email marketing metrics like click-through rates, products added to cart, and purchases.
Pricing
Totally free for up to 10,000 email sends per month. For higher volumes, pricing starts at $1 per 1,000 emails.
What Do Users Say?
“This is perfect for those with small email lists that have to otherwise pay through the nose for basically the same thing.”
— Patricia Loofbourrow, Shopify merchant
Shopify Search & Discovery
What Is It?
Shopify’s free Search & Discovery app helps customers track down the right products. And the easier it is for shoppers to find what they’re looking for, the more likely they are to buy.
Key Features
- “Boost” products so they appear higher up in relevant on-site search results.
- Create your own synonym groups (e.g. watering can, watering pot) to give searchers the best chance of finding what they’re looking for.
- Increase upsells and cross-sells by adding related and complementary items to product pages.
- Understand how shoppers search on your site using analytics.
- Customize search filters to help customers hone in on exactly the right products.
Pricing
Free!
What Do Users Say?
“This is a great, easy to use app. works seamlessly on the website and our click rate has increased rapidly already. Good reports provide great insight into any missed searches and keywords.”
— Poole Harbour Watersports, Shopify merchant
Shopify Inbox
What Is It?
Shopify Inbox is a free onsite messaging tool that lets you handle shoppers’ queries as they browse your site. According to Shopify, 70% of all conversations handled through the app are with shoppers making a purchase.
Key Features
- Save time with automated greetings, contact capture, and links to FAQ content.
- Share product recommendations, images, and discounts with customers within the chat.
- Access live customer information while you chat, including order history, in-cart items, and viewed products.
Pricing
Free!
What Do Users Say?
“It works great for us,.Easy to attach pictures, link stock, setup automated answers and quick replies. I've looked at more comprehensive inboxes but this one fulfills our needs perfectly.”
— Barefoot Junkie, Shopify merchant
EcomSend
What Is It?
EcomSend lets you add onsite popups to your Shopify store, helping you highlight promotions, steer customers toward your most popular products, and drive signups to your email list.
Key Features
- Use the simple editor to create custom popups that match your store branding.
- Target customers with automated signup forms to grow your email and SMS marketing lists.
- Win back visitors before they leave your store using exit-intent popups and wheel-of-fortune popup games.
- Integrates with a wide range of email marketing tools, including Klaviyo and Mailchimp.
Pricing
Free!
What Do Users Say?
“It's really amazing how much they give you for free, including great tech support.”
— Biva Tonic, Shopify merchant
Shopify Bundles
What Is It?
As the name suggests, Shopify Bundles lets you create product bundles — one of the most effective strategies for increasing average order value through upselling and cross-selling.
Key Features
- Create fixed bundles and multipacks to incentivize shoppers to spend more per transaction.
- Give customers control over key elements of in-bundle products, like color and size.
- Customize images, product variants, and more to create eye-catching, high-converting bundle pages.
- No need to worry about over-selling — inventory levels are updated in real time.
Pricing
Free!
Pro tip: For more Shopify bundle app recommendations check out our guide: Best Shopify Bundle Apps.
What Do Users Say?
“Easy to use and increase your AOV — would recommend this to every store owner.”
— The Cool Couchie Club, Shopify merchant
Freemium Apps
Instafeed
What Is It?
With Instafeed, you can add shoppable Instagram content — including images and Reels to your store in just a few clicks, helping you share social proof and drive conversions.
Key Features
- Connect your Instagram account to Shopify, automatically creating a stream of fresh content for your store.
- Create a shoppable Instagram feed by tagging multiple products in your posts.
- Add photos, Reels, and videos to your store in a grid or slider-style layout.
- Set your own layout preferences or use the app’s auto-optimizer to choose the best display options.
Pricing
Instafeed offers a free-for-life plan that allows you to add Reels and photos to your store. Paid plans range from $6 – $16 per month and include premium features like product tagging and hashtag filtering.
What Do Users Say?
“App works as intended, and having the ability to show Reels on the free version is amazing. Great customer service and prompt response.”
— Bug Bite Thing, Shopify merchant
Pro tip: Looking to increase conversions? Check out our list of the best Shopify apps to increase conversions.
Judge.me
What Is It?
Judge.me allows you to collect product reviews and display them on your site, helping you build social proof, increase your conversion rate, and boost sales.
Key Features
- Schedule automated emails to request reviews from customers (including photos and videos) once products have been delivered.
- Import reviews from other apps and display them on your website.
- Add star ratings, store and product reviews, trust badges, and reviews carousel to key store pages.
- Share your best reviews via Facebook, Instagram, X/Twitter, rich snippets, and Google Shopping.
- Display star ratings in Google search results for improved visibility.
Pricing
Judge.me’s forever-free plan includes unlimited review requests, or upgrade to the paid plan for $15 per month to access site reviews, custom forms, and other useful features.
What Do Users Say?
“Its out-of-the box functionality will have you ready to go in no time, but also offers customization and integrations with other platforms we use. Their support is top-notch as well.”
— Richer Poorer, Shopify merchant
PageFly
What Is It?
PageFly is a no-code landing page builder that’s compatible with all Shopify themes, making it easy for any Shopify merchant to design attractive, high-converting, search-friendly pages.
Key Features
- Build landing pages fast with PageFly’s drag-and-drop builder, pre-made templates, and element library.
- Create responsive pages that are automatically optimized for individual screen sizes.
- Design a wide range of page types, including landing pages, coming soon pages, collections, and more.
Pricing
You can access all app features through the free plan, but it only lets you create a single landing page or section. Want to build more pages? Choose one of the paid plans, priced from $24 per month.
What Do Users Say?
“This is our go-to page-building app because of how easy it is to work with. When I've gotten stuck with certain items not working properly, their customer service walked me through the solution and/or created custom code for me.”
— Exhart, Shopify merchant
UpPromote
What Is It?
UpPromote is a referral marketing app that gives Shopify merchants the tools to build their own affiliate and influencer programs, helping them tap into wider audiences and generate more sales.
Pro tip: Learn more about referral marketing in our guide: Affiliate Marketing vs Dropshipping: Which One is Better?
Key Features
- Choose your preferred method for rewarding affiliates and influencers, from commission payments and discounts to free products and store credit.
- Track sales generated by your affiliates using coupon codes, affiliate links, and connected emails.
- Customize affiliate links, signup forms, and even your affiliate portal to match your store branding.
- Automated your commission payout process to ensure you never miss a payment.
Pricing
UpPromote’s free plan supports unlimited affiliates and lets you approve or deny up to 200 referrals per month. Paid plans range from $29.99 – $199.99 per month and include more referrals, plus advanced features like post-purchase popups and automated coupons.
What Do Users Say?
“This platform is easy to integrate and customize when it comes to branding, programs, and correspondence. Definitely recommend!”
— The Kinetic Arm, Shopify merchant
Bundler
What Is It?
Bundler is essentially a premium version of the free Shopify Bundles app, featuring way more bundle types and pricing options to help you boost average order value through cross-selling and upselling.
Key Features
- Choose from over a dozen different bundle types, including frequently bought together, mix-and-match, and multipacks.
- Pick your preferred pricing or discount option from 15 different models, including BOGO, bulk pricing, and percentage discounts.
- Increase customer lifetime value by promoting discounted bundles as a subscription option.
Pricing
Build unlimited bundles at no cost using Bundler’s free-for-life plan, or unlock additional bundle types and tools by choosing a paid plan ($6.99 – $9.99 per month).
What Do Users Say?
“My favorite app! My customers love the bundle options and I like how easy it is to set up each product bundle.”
— Dragons’ Garden, Shopify merchant
Paid Apps
Flair
What Is It?
The Flair app helps you steer shoppers toward your most attractive products and promotions using eye-catching, conversion-driving product labels, banners, countdown timers, and more.
Key Features
- Add labels, banners, and timers to specific products and pages at scale using automated rules.
- Compatible with all Shopify themes, Shopify Markets, and Shopify B2B wholesale.
- Set up a wide range of promotions based on criteria like availability, price, savings, product, variant, and more.
- Supports 23+ discount types, including dynamic pricing, fixed pricing, and free shipping.
- Manage promotions through automations, segmentation, tagging, triggers, and more.
Pricing
Flair offers a 14-day free trial. Prices range from $29 – $99 per month.
What Do Users Say?
“These badges have been a great tool for highlighting promotions and new products directly on the images, which our customers really appreciate for the visual appeal and ease of identifying key features.”
— IVF Store, Shopify merchant
Grow Your Shopify Sales by over 175% with Flair
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Increase sales using product badges and sales banners
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Maximize conversions with scarcity, urgency and countdown timers
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Automate promotions with targeted rules and scheduling
Rebuy
What Is It?
Rebuy uses proprietary AI and machine learning technology to help Shopify stores present customers with personalized product recommendations based on current and previous shopping experiences.
Key Features
- Create highly personalized user journeys spanning your whole site with zero coding required.
- Deliver data-driven product recommendations during the checkout process to increase upsells and cross-sells.
- Offers accelerated checkout capabilities to speed up the path to purchase.
Pricing
Rebuy plans range from $99 – $749 per month. All include a 21-day free trial.
What Do Users Say?
“Our store has been using Rebuy for almost six months now and we have nothing but good things to say. Our AOV has greatly increased since this time last year.”
— Eagle Creek, Shopify merchant
Recharge
What Is It?
Recharge is an e-commerce subscription app. It gives you all the tools to build and manage product subscriptions, which can help increase your customer lifetime value.
Key Features
- Customize your customer subscription portal to match your branding — with no code required.
- Promote curated product bundles or let your customers build their own.
- Choose from five subscription types and seven pricing models (including recurring payments, tiered pricing, and trial periods).
- Use Recharge’s advanced analytics to understand when customers are likely to churn — so you can take steps to retain them before they leave.
Pricing
Recharge offers two plans: one priced at $99 per month and the other at $499 per month. The entry-level option includes a 30-day free trial.
What Do Users Say?
“Recharge's platform is intuitive and reliable, making it a breeze to set up and maintain subscriptions.”
— Forage Hyperfoods, Shopify merchant
Simprosys Google Shopping Feed
What Is It?
Simprosys Google Shopping Feed helps Shopify merchants get their product feeds listed on Google Shopping and other channels — which means more eyes on their products.
Pro tip: Learn more about paid promotional channels in our guide: How To Advertise Your Shopify Store: 8 Proven Tactics
Key Features
- Submit product feeds for nine channels, including Google Shopping, Facebook Shop, and Instagram Shop.
- Customize product attributes using the app’s filtering and bulk editing tools.
- Integrates with Google’s automated discounts and delivery speed estimates.
Pricing
Simprosys Google Shopping Feed prices range from $4.99 per month for up to 500 products to $17.99 per month for 5,001 – 10,000 products. All plans include a 21-day free trial.
What Do Users Say?
“The best app if you want to have full control over your Google Shopping feed.”
— The Curated, Shopify merchant
ReConvert
What Is It?
Use the ReConvert app to boost sales and revenue through various cross-selling and up-selling tactics tailored to different stages of the user journey.
Key Features
- Drive revenue from your thank you page by adding upsells, cross-sells, popups, and more.
- Build one-click upsells that appear right after the checkout process, allowing customers to purchase more items without re-entering payment details.
- Paying for Shopify Plus? Use ReConvert to promote upsells during the checkout process.
- Instantly apply your store’s branding to upsell offers using the app’s Magic Designer.
- Collect customer details and feedback on thank you pages to boost retention and improve your user experience.
Pricing
ReConvert technically offers a free plan, but it’s only available for development stores — so we listed it under paid apps rather than freemium. Prices range from $4.99 – $14.99 per month and all plans include a 30-day free trial.
What Do Users Say?
“It was a breeze using this app because you can visually see the flow you're building, and it all worked as expected. This app absolutely deserves its high rating.”
— Gear Genius, Shopify merchant
FAQs
Which Shopify apps are must-haves for any profitable store?
Shopify offers thousands of high-quality apps. But if we could only choose three apps to boost sales, we’d pick:
- Flair, for promoting attractive products and deals using product labels, banners, countdown timers and more
- PageFly, for building attractive, high-converting landing pages
- Judge.me, for increasing trust and sharing social proof through product reviews
Pro tip: Looking for apps to improve your marketing? Check out guide: Best Shopify Marketing Apps.
What are the best free apps for Shopify stores?
In our view, the best free Shopify apps to increase sales are:
- Shopify Email, for email marketing
- Shopify Search & Discovery, for product recommendations and site search
- Shopify Inbox, for live and automated chat
- EcomSend, for e-commerce popups
- Shopify Bundles, for product bundling
Learn How to Double (2X) Your Shopify Sales with Product Labels
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Boost sales by highlighting key features with product badges
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Increase conversions by promoting scarcity, urgency and social proof
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Sell more with targeted promotions to increase average order sizes
