One things for sure about every Shopify store, some products sell better than others. Some products are just more desirable than others in your store. Your best selling products will typically outperform your other products by an order of magnitude. Given this, it makes a lot of sense to focus your limited resources more heavily on your best selling products. … Read More
Shopify product sales as percentage or dollar amounts: Which is better?
When you’re running a product sale in your Shopify store, is it better to show the savings as a percent off or a dollar amount? For example, let’s say you are selling a shirt on sale for $15 that retails for $20. Is it better to say “25% OFF” or “SAVE $5”. Today, I’d like to discuss why you might … Read More
Flair update: Dynamic product badge text
I’m pleased to announce the latest release of Flair product badges which includes support for dynamic badge product text. So what exactly is dynamic product badge text? This question may be best answered with a real-world example. Naowna recently emailed me about using Flair product badges to help promote an upcoming sale for her shop: We are looking for a … Read More
Tips for changing Shopify themes without breaking your store
So you’re ready to give your Shopify store a fresh new look by switching to a new Shopify theme. Or perhaps you are just thinking about it. Well before you pull the trigger and change your Shopify theme there are a few things you should consider. Flair product badges customer MJ recently wrote in to ask me about changing her … Read More
How to disable your built-in Shopify theme product badges
Flair customer Sabryna recently wrote in to say: We would like something that grabs your attention more which is why we opted for your app :). I was wondering if we place the code allowing for the flair badges if it would replace the current blue [on sale product badge] circle? In this case, Sabryna was looking to replace her … Read More
Why you should be promoting your in stock Shopify products
These days many online stores do not actually carry any stock for items they sell. With the rise in popularity of drop shipping, many merchants simply forward orders for items to third-party vendors for fulfillment. If your store carries items in stock, this can actually be considered a marketable feature. In stock items are much more desirable for customers and … Read More
Shopify product tag best practices
Flair customer Amanda recently emailed me for tips on using product tags in her Shopify store: I’m a little perplexed on how to use [a product] tag. Can you elaborate a little for me? Lets say I want to put the tag on some clothing items, how to I manage to do it? This is a great question so I … Read More
How Pro Stanchions uses Flair product badges
I recently chatted with Flair customer Justin about how he uses Flair product badges to help boost sales within his Shopify store Pro Stanchions. Pro Stanchions is a leading distributor of Crowd Control equipment. They provide crowd control management equipment including stanchions (a.k.a. – posts), retractable belts, ropes and more. Flair Product badges won’t slow down your Shopify store When … Read More
Are your Shopify customers receiving your message?
This past weekend my family and I went to see a Mazes & Brain Games exhibit at our local science museum. The exhibit was filled with lots of mazes, brain teasers and puzzles. My personal favorite was a puzzle where you had to guide a laser through a maze using a series of mirrors. However, there was one brain teaser … Read More
Increase your Shopify sales with multiple product badges
Product badges are a great way to promote the important features of your products to help them sell faster. You can use a product badge to highlight social proof with a Best Seller badge. You can also use a product badge to highlight scarcity with a Limited Quantity badge. But what if a product is both a best seller AND … Read More