Shopify Guides

Free resources to enhance your Shopify store.

Getting Started on Shopify

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Is Shopify Plus Worth It? Features, Costs & Benefits Explained

Shopify Plus is Shopify’s top-tier price plan. Designed for online stores with complex needs, it offers more inventory locations, staff accounts, and markets than Shopify’s regular price plans – and that’s just for starters.

Best Accounting Software for Shopify in 2025: A Comprehensive Comparison

Accounting is a notoriously resource-intensive activity.

How To Use Coming Soon Products on Shopify To Accelerate Product Launches

Why must we always want what we can’t have?

Sales and Marketing

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How to Increase Average Order Value on Shopify: 12 Proven Strategies That Work in 2025

Depending on your e-commerce niche, it could cost as much as $377 to acquire a new customer.

Boost Your Shopify Store with a Winning Marketing Strategy

No Shopify store has ever been successful without an effective marketing strategy.

How to Sell on Shopify - Probably The Most Useful Guide You'll Read

Shopify powers some of the world’s most successful e-commerce stores.

Technical Guides

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Shopify SEO Problems: 9 Common Issues & How to Fix Them

From social media ads to email marketing to influencer campaigns, there’s no shortage of ways for Shopify merchants to reach their target audience.

How to Find Your Shopify Conversion Rate (Step-by-Step Guide)

Conversion rate is one of the most important e-commerce metrics. Because there’s no point driving a ton of visitors to your site if none of them buys anything.

How To Set Up International Shipping on Shopify

Setting up international shipping massively expands your potential customer base, helping you generate more sales and revenue.

Product Management

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Shopify Product Tags for SEO: Do They Help & How to Use Them

Did you know traffic from organic search converts at a higher rate than any other source?

How To Set a Shopify Minimum Order Amount for Your Store

So you’ve Googled something like “how to set a minimum order amount on Shopify”.

Boost Your Shopify Collections SEO: Strategies for Better Visibility

Did you know that organic search has the highest conversion rate of any B2C traffic source?

E-commerce Strategies

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How to Price Products on Shopify: Complete Pricing Strategy Guide (2025)

Pricing products is easy – just slap on a profit margin and you’re good to go, right?

Shopify A/B Testing: What to Test & How to Boost Conversions

You’ve likely heard that A/B testing is a key step in improving the performance of your Shopify store. Maybe you’ve even started experimenting with some simple tests of your own, like sending the same marketing email with two different subject lines to see which performs best.

Shopify Dropshipping In 2025: A Guide On How To Efficiently Dropship On Shopify

Shopify is one of the world’s most popular, user-friendly e-commerce platforms. Dropshipping is an accessible way for budding entrepreneurs to start their own online stores.

Customization and Optimization

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Shopify Product Information: Enhance the Customer Experience and Boost Sales

It’s a sad fact of e-commerce life that the vast majority of sessions on your Shopify store won’t lead to purchases.

How to Improve and Optimize Your Shopify Product Pages

In an ideal world, every person who visits your Shopify store would buy something.

Building Trust and Credibility: How to Effectively Use Shopify Customer Reviews

Whether you’re a tiny e-commerce startup or a global name, reviews play a crucial role in persuading consumers to buy from you.

Integrations and Apps

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Best Shopify Apps for Product Personalization in 2025

From changing colors to adding names and images, selling customizable products can boost your average order value.

Best Shopify Loyalty Apps in 2025

Loyalty is a precious commodity in the world of e-commerce, where even super obscure niches are targeted by hundreds of brands and retailers.

Best Shopify Apps for Product Badges & Labels in 2025

Product labels and badges are one of the most effective ways to increase e-commerce conversion rates, allowing merchants to: