Smarter Shopify Product Marketing Using Sales Trends

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If your Shopify store is like most, you have a mix of products, each of which have different sales patterns. One common mistake is to not factor these sales patterns into the overall marketing plan for products in your store. Focusing your marketing strategy based on sales trends can ultimately make your store more profitable and lead to more sales. … Read More

5 Ways To Add Social Proof to Your Shopify Store

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How does a shopper know which product to buy out of the sea of product options available? How does one product stand out from the others? One of the ways you can help guide this process is by adding social proof indicators throughout your Shopify store. People, by our very nature, are social creatures. Like it or not, we are … Read More

How Amazon, Best Buy and Walmart promote best sellers

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Promoting your best sellers can be a great way to double down on what’s working and maximize sales. In this post, we’ll take a look at examples of how Amazon, Best Buy and Walmart promote their best selling products. These examples should hopefully provide some inspiration for promoting your best selling products within your store. Sound good? Great, let’s dive … Read More

How Shopify Best Sellers Work

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Let’s face it – not all products are created equal. Some of your products are going to perform a lot better than others within your Shopify store. These popular products are typically referred to as best sellers. In this post, I’ll cover Shopify best sellers including: How Shopify best seller tracking works What can you do with Shopify best sellers … Read More

Shopify Partner-friendly Apps

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Shopify recently announced they’ve put together a list of partner-friendly apps that allow free testing within development stores. These apps allow you to try out apps in a development store without any upfront costs. Before the partner-friendly app list was created, you never knew what to expect when installing an app in a dev store. This could require reaching out … Read More

Best Seller Insights Is Launched

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I’m pleased to announce my Shopify App, Best Seller Insights, is now officially launched! It’s been a long journey to get here, spanning just over 6 months. There have been many lessons learned along the way. To celebrate the launch, I’ve put together a 20% off sale for all Best Seller Insights plans. The sale ends June 25, 2016 at … Read More

5 Shopify App Onboarding Tips

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I’m excited to announce that I just submitted my Shopify app, Best Seller Insights, for final review! Once approved, my app will be listed in the Shopify app store here, without the ominous Shopify beta app warning. Over the past few weeks, in preparation for this, I’ve been focusing on making the initial install process as smooth as possible. This … Read More

Best Seller Insights is Published for Beta

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My new app, Best Seller Insights, is now approved and published for Beta testing in the Shopify app store. It has been an incredible journey these past few months building this app and learning the ins and outs of the Shopify app ecosystem. In this post, I’ll recap what the Shopify app store review process was like for Beta testing … Read More

Best Seller Insights – The Final Countdown

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The launch of my Best Seller Insights app is fast approaching. I am planning to submit my app for review to Shopify sometime next week. When I initially set out to build this app, I set an arbitrary deadline of 2 months, which would have been a launch date of March 1st. As you can see, I didn’t quite make … Read More

Storing Shopify App Data in Metafields

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When developing a Shopify app, it’s important to determine the best strategy for storing and retrieving app data within a theme. The decision of where to store a Shopify app’s data will influence the overall data management strategy for an app. In this post, I’ll give an overview of two common approaches for storing and retrieving Shopify app data within … Read More